Archive for Strategies & Roadmap

Does Pinterest work for business? Do 1 in 4 people really buy? Really?

Apr 19, 2012 Comments Off

Can Pinterest work for business? I’ve been wondering about this. Then I came across a report on Bizrate Insights about Pinterest and other image sharing sites, saying 1 in 4 online buyers buy after seeing an image on these sites.  I found it astonishing. And unbelievable. There has to be more to it… Here’s a quote from […]

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How NOT to ask for Feedback

Apr 18, 2012 Comments Off

As business owners, we want feedback from our customers, right? And we think we always want positive feedback, right? Positive feedback is great. But it often ain’t the truth, and imho, it doesn’t really help us adapt, improve and grow. Sure we want to know the things we are doing right, but in my experience […]

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Here’s why Mobile MUST be part of your Smarter Web Strategies

Apr 11, 2012 Comments Off

If you are wondering about the growth in mobile and whether to embrace mobile in your business planning, you need to check out some of the info in this latest report from Cisco. It’s a Cisco Public white paper called “Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2011–2016“.   (And many thanks to Peter […]

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The Buddhist and the Digital RoadMap

Apr 05, 2012 Comments Off

My old friend,  trainer and motivator Brian Leaning-Mizen had this little story amongst the gems in his newsletter this morning.  I like it – and wanted to share it here. An aging Bhuddist master grew weary of his apprentice, constantly complaining about his life, so one morning, he instructed the unhappy young man to put […]

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How will you do smarter business as the Digital Natives grow up?

Mar 30, 2012 Comments Off

Have you ever wondered how the ‘digital native’ kids of today will grow up to do business online in the future? What will they expect? What will they demand? These kids have grown up to assume that all this online stuff is natural and normal. Just as anyone born after 1969 knew that “of course, […]

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The Smarter Recipe for Building Trust

Feb 23, 2012 Comments Off

Many people seem to miss the key ingredient for building trust – and it’s such a critical part of life and  business, both online and offline.   (And yes, in politics too.) Only make promises you can keep, and keep the promises you make. You cannot buy trust and you cannot demand it.  You can only […]

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False clues may add to retail confusion about connected consumers

Jan 24, 2012 Comments Off

An interesting article in RetailWire includes the following chart from research carried out by Equation Research in the US.  1,500 consumers were asked their preferred method of browsing and discovering new products. I’ve added the chart below, with a link to the article on RetailWire. From the research, the vast majority of respondents preferred to […]

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Digital Wallets and the Future of Payments

Dec 07, 2011 Comments Off

Some of these stats will surprise you. And what does it mean for your business when 1 in 4 consumers say they would be happy to pay for goods and services using their mobile phone? View the original post from Intuit here.

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More Handy Mind Mapping Tools for Smarter Business Brainstorming

Dec 05, 2011 10 Comments

What tools do you use for creative thinking and brainstorming?  I like to use mind maps, and here are some handy tools you may find useful. Update: 5 December 2011:  Just added 2 more tools at the bottom. Good tools.  XMind & MindMeister. 1. MindManager is a mindmapping software product from MindJet. I’ve been using […]

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Beware of Online Coupon Scams

Dec 03, 2011 Comments Off

Sadly, the Dark Side of the Internet continues to flourish. If you use online coupon Deals sites, here is a new risk you need to avoid. More than ever, we need to be on guard. In a timely article today, Patrick Stafford of Smart Company.com.au wrote about becoming more aware of 12 Digital Scams in […]

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You have amazing opportunities when your competitors think they are successful

Dec 03, 2011 Comments Off

If your competitors think they are successful now, then you’ve got some amazing opportunities. Success today often sets businesses up to be easy targets for you to attack them tomorrow. And if they were successful yesterday, then start attacking them now. Today. Do it smarter. Plan first, plan quickly, roll it out fast and get […]

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Be Aware of Four Traps for Business Owners Using LinkedIn

Dec 03, 2011 Comments Off

LinkedIn is a wonderful professional network, but it does have some risks for business owners. Be aware of these four traps. TRAP 1: Who owns the Connections? Your customer database used to be your property. These days if you encourage your staff members to build connections to your customers through LinkedIn, then your staff member […]

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