The Smarter Recipe for Building Trust

Feb 23, 2012 Comments Off by

Many people seem to miss the key ingredient for building trust – and it’s such a critical part of life and  business, both online and offline.   (And yes, in politics too.)

Only make promises you can keep, and keep the promises you make.

You cannot buy trust and you cannot demand it.  You can only gain trust by earning it. And you do that by delivering on your promises – both the explicit promises you make and those promises that are  implied by you, your team or your product.

That’s it. Only make promises you can keep, and keep the promises you make.

Almost too simple, don’t ya think!

This has been my shortest blog post ever. I’m learning to be concise from  using Twitter.  :)

 

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